About Us
Since our inception, we have dedicated ourselves to the trade of a wide range of products, with a special emphasis on promoting the finest Basmati and Non-Basmati rice, as well as other agro-commodities such as Lentils. Our roots are firmly planted in the vibrant business landscape of the United Arab Emirates, with our headquarters strategically located in Dubai.
At Zahrat Al Rawd General Trading, we pride ourselves on our relentless pursuit of excellence. Our team is committed to meticulous research, adopting effective business practices, and sourcing top-tier products from around the world. We understand that quality is not just a goal but a journey, and we are dedicated to continuous improvement in both our products and services.
Distribution is a key pillar of our success strategy. Recognizing the importance of effective distribution channels, we are continuously expanding our network. We actively seek new partnerships with distributors, aiming to support them in reaching new horizons and fostering mutual growth.
Private labeling is another facet of our expertise. We specialize in private labeling for all varieties of Basmati and Non-Basmati rice sourced from India, ensuring that our clients receive products of the highest quality with their unique branding..
Our Clients
Numbers Speak For Ourselves
We Love Rice
"Rice, where simplicity meets sustenance, and every grain tells a story of shared meals, diverse traditions, and the universal joy of a well-prepared feast."
It is a Gift
"Rice, a humble grain with a profound nature, mirrors the resilience of nature itself nurtured by the earth, it sustains life, cultures, and the timeless rhythm of our shared existence."